Celebrating our 18th Year as the #1 Visitor Map Publication Company in San Francisco
Map West, Inc. was established in 1992 and quickly became one of the largest
publishers of Visitor Guides and Traveler Information in San Francisco. With
a dedicated sales force and a talented in-house design staff we continue to
publish informative and easy-to-use Visitor Guides for San Francisco and the
Bay Area. All of our publications are delivered in MapWest company trucks
with computerized distribution tracking. We also publish the Show Program for
Beach Blanket Babylon ®
 All
Publications Sheet:
A quick publication overview All current publications and deadlines.
"MAPWHARF and MAP SAN FRANCISCO have been in our advertising quiver for more than a decade. Superb Distribution and a Quality Printing is what has made MAPWEST rise to the top in San Francisco..."-
Rodney Fong President, The Wax Museum at Fisherman's Wharf
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Now in Its 18th Year and Still the Largest Visitor Map Circulation!
MORE COPIES:
1.7 million copies distributed annually - more than any other map publication.
MORE LOCATIONS:
1000 distribution locations - more than any other map publication.
DISTRIBUTION EVERY DAY:
Consistent delivery all month long - unlike the monthly publications that run out before the month ends.
TWO MAP VERSIONS:
A map style for every location - new countertop maps have increased distribution in locations we were never able to reach before.
NEW MapSF is now printed in 2 versions: A traditional full size folded map and a handy compact counter-top padded map.
Both versions of the San Francisco map are included in the ad price of one.
2010 Spring / Summer Issue March–August 850,000 copies Space Reservation Deadline: February 3 Artwork Deadline: February 10
2010 Fall / Winter Issue September–February 850,000 copies Space Reservation Deadline: August 4 Artwork Deadline: August 12
REACH REGIONAL TRAVELERS:
Carmel to Sacramento, Wine Country and beyond - MapSF is everywhere. Your message is in the hands of travelers before and as they arrive in San Francisco.
MAPSF has over 950 Northern California distribution spots including
Regional Airports, Visitor Information Centers, Hotels & Motels, Car Rental
Agencies, Museums, plus area Restaurants, attractions and much more! The MAPSF wide area of distribution not only covers the Bay Area, but also
reaches inbound visitors from Monterey to Sacramento and beyond. For a detailed
list of where to pick up MAPSF see our Distribution Page or contact
the Sales Department.
Publication Info and Ad
Specs: MAPSF Publication Information and Ad sizes. Please call or email for current advertising rates and multi publication specials.
"MapSF and MapWharf have always been two of our most successful publications, due to the staff efficiency and the many great distribution channels. Thank you for increasing our business and making us believe in paper publications... they really do work!"
- Taylor Apell, Sales & Marketing Mgr. City Sightseeing Tours
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13 Years Of Successfully Promoting Wharf Businesses!
Target Wharf visitors with our established Fisherman's Wharf publication.
Reach day trip as well as inbound visitors. Contains a detailed walking map of the Wharf, the number one destination in San Francisco.
MAPWHARF includes detailed maps of the Wharf including PIER 39,
Ghirardelli Square, The Anchorage, The Cannery, Parking, ATMs, Hotels, Restaurants,
Attractions and historical information.
MAPWHARF is printed annually in June. 1,500,000 FREE copies
per year! Advertisers get twice the reach with the two versions of MAPWHARF printed each year.
The original version is a traditional folded full size map.
The newest version is a padded tear off compact countertop map popular at
Concierge, Hotel and Welcome Center desks.
Space Reservation Deadline: May 5
Artwork Deadline: May 12
Publication Date:
12th Edition: June 2010
Circulation is increased by 37% during the five busiest summer months to accommodate peak tourist demand.
| January |
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110,000 |
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July |
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144,000 |
| February |
110,000 |
August |
144,000 |
| March |
110,000 |
September |
144,000 |
| April |
110,000 |
October |
110,000 |
| May |
144,000 |
November |
110,000 |
| June |
144,000 |
December |
110,000 |
MAPWHARF is distributed all over the Fisherman’s Wharf. It can be found in 40+ street boxes located on many Wharf corners as well as in Hotels and Motels, Restaurants and at many Wharf Attractions. MAPWHARF is also distributed at 350+ visitor spots around the Bay Area.
Publication Info and Ad Specs: MAPWHARF Publication Info and Ad sizes. Please call or email for current advertising rates and multi publication specials.
"Advertising in MapWharf has increased the visibility of our legendary San Francisco Cruises among visitors to San Francisco significantly - high coupon redemptions are the proof."
- Stefan Merkl, Sales & Marketing Manager, Red and White Fleet
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  Beach
Blanket Babylon ® 35th Year - Show Program
Advertising.
156,000 program copies annually–13,000 per month–distributed
to an affluent audience of worldwide visitors and bay area residents. This
Show Program is treasured by many patrons as a souvenir of their evening in
North Beach. Included as part of the show program is a center spread North
Beach Map pinpointing your location in relation to Club Fugazi. Your address,
phone and hours are included on this map. Theater patrons are encouraged to
visit your establishment after the performance and on their next visit to
the North Beach area.
Your company is listed on the Beach Blanket Babylon ® web pages on MapWest.com.
As a bonus advertiser are also included in the North Beach Map & Show Sponsor Guide. This guided is given to patrons as they pick up tickets at the theatre. Copies are also available at the Boudin Bakery Concierge Desk in the Wharf or the Union Square TIX Booth. The North Beach map is also available
online in PDF format,
Edition: January–March
- Space Reservation: December 4
- Artwork Due: December 17
- Publish Date: January 3
Edition: April–June
- Space Reservation: March 4
- Artwork Due: March 18
- Publish Date: April 2
Edition: July–September
- Space Reservation June 3
- Artwork Due: June 17
- Publish Date: July 2
Edition: October–December - Includes Extra Holiday Shows
- Space Reservation: September 3
- Artwork Due: September 8
- Publish Date: October 2
Beach Blanket Babylon Show Program Advertising Media
Kit , Rates and Specs: 2009-2010 media kit, rates and specs.
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Graphic Designers:
If you are preparing an ad for any MAPWEST publications please use this spec
Sheet. Electronic
Specs: Current electronic ad layout specs. Easy to follow instructions
for our current print advertisers who wish to submit their own electronic
artwork.
"Most people find us because of our ads in MapWharf and MapSF and the coupon incentive makes them purchase more. It is great. We get a lot of extra business because of
MapWest."
-Rebecca Brinkley, Manager, Dudley Perkins Harley Davidson Store
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Our Distribution is Designed to Reach San Francisco And Bay Area Visitors At Every Turn!
Map West Distribution in San Francisco and The Bay Area
Since 1992 our consistent distribution ensures that visitors have access
to MAPSF and MAPWHARF throughout San Francisco and the Bay Area. Our attractive desktop
holders, street racks, and amply stocked distribution locations
are at all the area airports, high traffic visitor information centers, hotels
and motels, top car rental agencies, ferry and train terminals. We also cover
Realtors and relocation firms, museums, youth hostels, restaurants, attractions,
and more!
Don't miss an opportunity to reach inbound visitors from Monterey to
Sacramento and beyond, whether they arrive by plane, train, car, ferry
or bus.
Our distribution manager uses a Smart Phone web based delivery
tracking system to accurately record the delivery of all Map West
Publications with confirmation on site.
Delivery in our Map West Company truck assures the best in reliable
deliveries and great customer service at all of our distribution
locations.
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Prime Distribution Locations
This is a partial list. Each publication has specific targeted
locations. The complete list is available in the media kit for each
publication. Please contact us for more information.
Visitor Information Centers High Traffic Visitor Centers
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All Types of Transportation |
- Travelers Aid
- SF Shopping Center
- Rincon Center
- Chamber of Commerce
- Convention Centers
- Ghirardelli Square
- S.F.C.V.B
- Intl. Visitors Center
- SFO Airport
- Macy's Visitor Services
- Boudin Bakery Fisherman's Wharf
- Oakland Airport
- San Jose Airport
- Monterey Airport
- Hallidie Plaza
- PIER 39 Welcome Center
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- Gray Line Desks
- Golden Gate Ferry
- SF Ferry Building
- Travel Agents and Offices
- Cruise Ship Terminal
- Vallejo Ferry
- Caltrain Depot
- Bike Rental
- Airline Ticket Offices
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Conventions, Meetings & Travel Agencies |
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Area Hotels, Motels & Car Rental Agencies |
- Direct distribution to conventions and planners, including referrals
from the San Francisco Convention and Visitors Bureau.
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- San Francisco: San Francisco, South SF, SFO
- East Bay: Oakland, Berkeley, Emeryville & Vallejo
- Marin County: Sausalito, Corte Madera & Larkspur
- Wine Country: Napa, Sonoma and Santa Rosa
- South Bay: Sacramento, San Bruno, San Mateo, Pacifica, Palo Alto,
Redwood City, San Jose
- Beyond SF: Santa Clara, Half Moon Bay, Tri Valley, Monterey &
Camel.
- and growing!
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Prime Spots Around the Bay |
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Distribution Information |
- High Traffic Street Boxes
- Area Museums
- Top Realtors
- Governmental Agencies
- Relocation Firms
- National Park Service
- California Parking & CityPark Facilities
- Bay Area American Youth Hostels
- Participating Restaurants & Attractions
- Police Kiosks at CableCar Turnarounds
- UCSF & SFSU Admissions Offices
- Golden Gate Park & Beach Chalet
- Foreign Exchange Brokers
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- Distribution
List: A detailed list of our current MAPSF Distribution Locations
from Monterey to Sacramento and everywhere in between.
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Web Site Advertising
 
Web Advertising
Information:
Reach your potential customers before they get to San
Francisco… advertise with:
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Contact Us
To set up an appointment for a full presentation on any of our publications,
please contact us:
San Francisco Office:
Jenny Rauh, Associate Publisher
Map West Inc.
165 Jefferson Street Suite 2F San Francisco, CA USA 94133–1201
Phone: 415-692-0929 Fax: 415-885-6070 Toll Free 800-474-3126 Ext 0929
E-mail: Please email for current advertising rates and multi publication specials.
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